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Spotlight: Editor In Chief

What is it they do? There is a myriad of roles surrounding the production of a magazine. And, while you might not be familiar with most of them, there’s one you’ve probably heard of Editor-in-Chief. But, just what does an editor-in-chief do? First, let’s see if you…

Print Is Alive And Well

Laptops, tablets, cell phones! We’re in a digital age, but is print advertising gone? Not quite. Turns out, neuroscience is now on our side with print advertising. Print ads are more impactful on consumers than digital ones. Why? It’s simple: focus. People simply…